Market Reports
IDATE's market report programme for 2010 constitutes a natural extension of the work performed by our teams of analysts, as well as our ongoing investments in information and monitoring systems for player strategies and markets. More than just a catalogue of publications, this constitutes a concrete manifestation of our drive to create a unique tool geared towards understanding and monitoring the Telecom, Internet and Media sectors.
4 research formats designed to provide a comprehensive view on your market:
Market & Data Reports - market analysis (PDF report + Excel Database)
Innovation Reports - indepth analysis of key innovations
Watch Services - IDATE continuous services
Focus Notes - Hot topics
Search result(s) : 25/28
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Our Next Gen TV Watch Service is specifically designed to provide Media Groups, Operators, Government bodies and Regulators with a comprehensive and continuous analysis of the issues affecting the market. Naturally, the rate of progress will not be the same across the board, as each national market will be shaped by the country’s intrinsic features and its players. |
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The worlds television market is in the throes of a profound restructuring as revenue is being redistributed according to origin, access mode and the channels' market share. This 20th edition allows readers to track key TV market indicators up to 2013 for over 36 countries. |
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IDATE continues to innovate by offering up an analysis of IT consumption trends in a report that includes a review of the latest developments in communications, the Internet and media, along with a forward-looking analysis in the form of development scenarios and identification of the key innovations to watch in 2010. |
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In-Game Advertising, or IGA, is a fast-growing market that is expected to increase from 716 million euros globally in 2009 to 1.4 billion euros in 2013. This report, which provides a detailed view of how the market is structured and the strategies being employed by the players, sheds new light on the market’s promising outlook, its inherent challenges and the medium-term growth levers. |
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This report provides a detailed benchmark of the offers being marketed by players who are innovating with TV services in the areas of functionality, distribution, content, pricing and usage. An operational typology provides a summary of the key innovations in terms of content, services, software and devices. |
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Innovation Reports |
15/10/2009 |
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The applications of e-paper cover a wide range of technologies and uses, some of which are already a reality. Through very precise analysis conducted worldwide, and based on an inventory of products and a large selection of case studies, this reports helps measure the stakes that e-paper represents for a number of sectors. |
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| Pay TV |
Market & Data Reports |
03/08/2009 |
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This study analyzes where Pay TV stands in Europe and the key factors currently transforming the market. The report provides a detailed presentation of the service offering by country and what strategies the leading Pay TV channels and groups are following to adapt to a rapidly evolving market. Based on precise evaluations of each market, we make forecasts for 2013 by zone and by country. |
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This report provides a look at the future shape of the TV market, based on a forward-looking analysis that combines an in-depth diagnosis of the sector, an analysis of the macro-economic trends and a set of development scenarios,
with figures for Europe and the United States. |
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The Centris Digital TV Transition Report provides a detailed overview of the US Digital Transformation programs and its players. It also includes an estimate of the number of US households that will be affected by the upcoming digital conversion, their profile, their plans for handling the transition and estimates of the impacted households in the top 25 markets. The Digital TV Transition Report is designed to look at the last great windfall opportunity for multiplatform providers, as the DTV transition, and the issues that are being raised by it, are causing a large number of OTA users to seriously consider multiplatform providers, perhaps for the first time. This report will provide you with the competitive insight that you will need in for this major broadcast change. |
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The e-Commerce market is enjoying double-digit growth, sustained by the ever-growing number of Internet users, their increased familiarity with online shopping and by attractive offers. This report provides an in-depth examination of e-tailers’ business models, of the challenges and innovations in the e-Commerce sector, along with an analysis of opportunities for operators. |
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Online audio services are expected to achieve revenue of EUR2.1 billion in 2012 to account for 10% of the total audio services market. This study examines the various distribution modes, tools and technologies associated with Web radio. It reviews the strategies pursued by key players and also the dynamics of audience and advertising growth in the market. |
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In light of the central challenges and issues that cities are currently facing, this report examines the role that ICT can play in the development of the sustainable city. The analysis draws on examples of eco-Towns, digital cities and high-tech cities. The report identifies new ICT services that apply to the major urban functions and analyses the positioning of the main players. |
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The objective on this report is to identify new mobile consumption patterns amongst early adopters, and to predict the degree to which these new behaviour patterns will spread to the mass market.
Based on a survey of young early adopters in Europe, this report examines the different communication methods being used, and the associated trade-offs, as well as the most popular types of application and pastimes. |
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This report identifies the major changes currently taking place in the TV broadcasting market which, over time, risk eroding satellite’s share of the market. Such erosion will occur either through mounting competition from terrestrial technologies or via the emergence of new TV viewing habits, which are likely to call into question the traditional model of mass television broadcasting in the long term. Based on an analysis of the main issues at stake in the TV broadcasting market, the report identifies the main areas in which satellite can further expand and claims which market positions hold the greatest long-term potential in the different geographical zones targeted. Five-year market forecasts on the satellite capacity required to broadcast TV over the zone are also provided. |
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This report provides analysis of the recent outstanding phenomena on the web, namely video sharing and social networks whose community aspects are spreading to most corners of the Internet, well beyond the confines of Web 2.0. It provides details on current usage levels, key Web 1.0 and 2.0 player strategies, pioneer initiatives to monetise the community and the development of a new paradigm, based on the social graph and interoperability tools, which will likely have an impact on Internet services across the board. |
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The various segments of the music market are evolving under the impact of the shift to digital formats. This study analyzes the various online music distribution models and the associated pricing and business models using case studies. It describes the evolution in the music industry, both upstream (creating and producing music) and downstream (distribution, tie-in merchandise, live performances), and establishes the conditions for a new economic equilibrium. Finally, a five-year market forecast is provided |
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This report provides a figure-backed examination of the press’s migration to the Web, analyses the lessons learned so far and how the written press in Europe and the United States is adapting to the transition, and identifies the options available to print publications. |
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At a time when the same content is available on a multitude of platforms, where players that once operated in very distinct areas now find themselves competing with one another more and more, and where “free” is becoming the dominant business model, this new IDATE market report provides an in-depth examination of the changes at work in the advertising market. |
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Over the next two to three years, the mobile gaming sector will undergo numerous technical, editorial and industrial changes, taking it into an era of prosperity that will not come without the risks associated with accelerated growth. The main conditions for change are now becoming established: broadband networks are being deployed, usage is confirmed with new game genres, handsets can now compare with dedicated gaming platforms, publishers are perfecting their editorial strategies and digital distribution services are taking shape… the sector is now ripe! |
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Casual gaming is triggering a revolution in the core video game industry, as well as in the sectors of edugaming, communications and the media. It offers new sources of revenue with a much larger gamer base than that of the hardcore gaming sector. IDATE estimates that by the end of 2008, the casual gaming sector – made up of content created by casual game companies and a part of traditional video game publisher’s catalogues – will be worth 9.2 billion euros, around one third of the entire industry’s sales. |
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This study examines serious gaming, identifying and outlining its characteristics, uses and different segments.
It discusses the various approaches and challenges involved in the design, development and distribution of different types of serious games, while analysing the outlook for the industry and its probable growth drivers. |
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The Italian Mobile TV market is still in its infancy, but it could represent a very interesting test bed to verify if, and under which conditions, this service can be successful in the “digital convergence” marketplace. In fact, both Mobile valueadded services and Pay TV services are expected to develop in the near future in Italy. The way in which these two segments interact and “collaborate” (or not) in
creating the converged Mobile TV market could serve as an example for communications operators in other countries which are interested in engaging in this arena. |
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Content exchange online is evolving profoundly. P2P solutions are constantly being perfected. New platforms, such as news groups, stock & share platforms and video sharing sites, are developing at a rapid pace and private solutions, such as closed communities and the use of instant messaging, are now becoming more available. IDATE’s report presents the value-added chain of content exchange on the Internet, technical innovations and key players, based on a number of case studies. It offers components for measuring piracy and sets out the main tools for countering illegal exchange. |
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Faced with a slowing growth rate of ad revenue for the small screen and the rising popularity of off-the-grid viewing, TV channel operators are working to forge themselves a position on the web to take advantage of the huge increase in advertising investments in this medium. Capitalising on the strength of their media brands, broadcasters are offering new TV services online. This “new media” strategy, which is being deployed by TV channels across the board in North America and Europe, is forcing changes in media chronology, new business models and a change in the TV broadcaster and aggregator businesses – moving from the delivery of a push type TV service to the distribution of programmes in pull mode, while working to create a more personalised and interactive relationship with viewers. |
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